Tuesday, July 17, 2018

A Review of Instastyle by Tezza MB (for the 'gram challenged)

I'm too quiet for social media. Which is blah for selling artwork and books, just so we're clear. When this title was up for review I knew it was something I needed, and probably something anyone chronically shy could find useful.

And it is. And if that's the one thing the book accomplishes, then it's successful. You'll get ideas for collecting photo props, theme shoots, even color schemes and layouts. The chapters are separated mostly into what sort of lifestyle or product you are featuring, and that's pretty easy to navigate (though I found that you get the most out of it reading this cover to cover versus the pages you think you'll need). 

It's a useful book that does what it says it does. 

It's also kind of weird to swallow, or it was for me. The photoshoots all look like magazine photos, which is what the goal is, but it looks and feels synthetic. Of course, that sells. It doesn't mean I have to like it or that I'm not thinking about the social ramifications of that. I feel like we are in the age of authenticity. I'd rather see a blurry photo of your painting than a great picture you hired a photographer to take of your food on a trip 99% of people wouldn't be able to afford to take. That doesn't make this book not worth your time, it's just something important to me and something to keep in the back of my mind while using social media. 

The main thing this work gets across is that curating your Instagram account is...well, it's a job. I recommend this to anyone looking to improve their social media use. 

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